Papa kuhikuhi
● Wahi Hana Hana
● Kaʻina Hana Hana
● Ka Mana Mana
● Nā Hana Hoʻomau
● ʻO ka inoa inoa a me ka hana ʻana
● Hoʻolaha honua
● Hoʻohou i ka hana ʻana i nā lole ʻauʻau
● Hoʻonaʻauao mea kūʻai
● Hōʻikeʻike ʻike
● Ka hopena
● Nīnau pinepine
>> 1. Nīnau: Aia i hea ka hapa nui o nā lole ʻauʻau Wacoal i hana ʻia?
>> 2. Nīnau: Ke hoʻohana nei ʻo Wacoal i nā hana hana hoʻomau no kāna mau lole ʻauʻau?
>> 3. Q: Pehea e hōʻoia ai ʻo Wacoal i ka maikaʻi o kāna mau lole ʻauʻau i hana ʻia?
>> 4. Nīnau: Ua hana ʻia nā lole ʻauʻau Wacoal āpau ma nā wahi like?
>> 5. Nīnau: Pehea ka hopena o ka ʻimi waiwai honua a Wacoal i kāna hana lole ʻauʻau?
● Kuhikuhi:
ʻO Wacoal, kahi mea hana kaulana i nā lole lole a me nā lole ʻauʻau wahine, he kūlana honua me nā lako hana ma nā wahi like ʻole. ʻOiai ua hoʻokumu ʻia ka hui ma Iapana i ka makahiki 1949, ua hoʻonui ʻia kāna mau hana hana i ka honua e hoʻokō i nā koi ulu a hoʻopaʻa i nā kaʻina hana [1].
Wahi Hana Hana
ʻO ka hana ʻana o nā lole ʻauʻau ʻauʻau a Wacoal ka mea nui ma kekahi mau wahi koʻikoʻi:
Vietnam: Hana ʻia kahi hapa nui o nā lole ʻauʻau Wacoal ma Wacoal Vietnam, kahi hale i hoʻokumu ʻia ma 1997[1]. Ua lilo kēia wahi i mea koʻikoʻi no ka hiki ke hana o ka hui, e hoʻohana ana i ka hana akamai a me nā ʻenehana hana hou.
Thailand: Aia kekahi hale hana nui no nā lole ʻauʻau Wacoal ma Thailand. Hāʻawi ka ʻike loea ʻoihana lole o ka ʻāina i ka hana kiʻekiʻe o nā laina lole ʻauʻau Wacoal.
Kina: Hana ʻia kekahi mau mea lole ʻauʻau Wacoal ma Kina, me ka hoʻohana pono ʻana i ka ʻoihana hana lole lole ikaika o ka ʻāina.
He mea nui ia e hoʻomaopopo ʻoiai ʻo kēia nā wahi hana mua, nā kumu waiwai ʻo Wacoal mai 30 mau ʻāina a puni ka honua[2]. ʻO kēia hoʻolālā hoʻolālā honua e hiki ai i ka hui ke komo i nā mea waiwai kiʻekiʻe a me nā mea kūikawā e pono ai no kā lākou hana ʻauʻau.
Kaʻina Hana Hana
ʻO ke kaʻina hana ʻauʻau ʻauʻau o Wacoal e ʻike ʻia e ka hui ʻana o ka hana kuʻuna a me ka ʻenehana hou. Haʻaheo ka hui i ka hana ʻana i nā huahana i 'hana ʻia kokoke loa e ka lima'[1]. Hāʻawi kēia ala i ka nānā pono ʻana i nā kikoʻī a me ka mālama ʻana i ka maikaʻi ma ke kaʻina hana.
ʻO nā ʻanuʻu koʻikoʻi i ke kaʻina hana:
1. Hoʻolālā a prototyping
2. Ka huli ʻana a me ke koho ʻana
3. ʻOki ʻana a me ka hana ʻana i nā lole
4. Humuhumu a hui
5. Hoʻonani a hoʻopau
6. Ka mana maikaʻi a me ka hoʻāʻo
7. Hoʻopili a hāʻawi
Ka Mana Mana
Ke kau nei ʻo Wacoal i ka manaʻo nui i ka mana maikaʻi i kāna hana ʻana i nā lole ʻauʻau. ʻIke ʻia ke kūpaʻa o ka ʻoihana i ka maikaʻi ma kona hoʻokumu ʻana i ka Human Science Research Center ma 1964[1]. Mālama kēia hale noiʻi i nā noiʻi ʻepekema e pili ana i ke kino wahine, ka nani, a me ke olakino, e hōʻike pololei ana i ka hoʻomohala huahana a me nā kaʻina hana.
Nā Hana Hoʻomau
I nā makahiki i hala iho nei, ua hoʻonui ʻo Wacoal i kāna nānā ʻana i nā hana hana hoʻomau. Ke hana nei ka ʻoihana e hōʻemi i kāna kapuaʻi kalapona ma o ka hoʻonui ʻana i kāna kaulahao lako a me ka hoʻohana ʻana i nā hana hoʻomaikaʻi kūloko a me ka honua [2]. Hoʻopili kēia i nā hoʻoikaika ʻana e hōʻemi i ka 'bra mile' - ka mamao o nā huahana mai ka hana ʻana i nā wahi kūʻai.
ʻO ka inoa inoa a me ka hana ʻana
Hoʻonui ka hana ʻana o nā lole ʻauʻau Wacoal ma waena o kāna mau hōʻailona like ʻole, e mālama ana kēlā me kēia i nā ʻāpana mākeke like ʻole:
- Wacoal: ʻO ka hōʻailona hae, e hāʻawi ana i kahi ākea o nā ʻano lole ʻauʻau.
- Freya: Hoʻolaha i nā lole ʻauʻau nui a hiki i ke kīʻaha H[1].
- Fantasie: Hana ʻana i nā lole ʻauʻau piha.
- Elomi: Ke kālele ana i nā lole ʻauʻau piha piha no nā pūʻulu 34 a ʻoi aku, D a hiki i ke kīʻaha K[1].
Loaʻa i kēlā me kēia o kēia mau hōʻailona nā koi kikoʻī a i ʻole nā wahi, akā pili lākou a pau i nā kūlana kiʻekiʻe o Wacoal a me nā kaʻina hana.
Hoʻolaha honua
ʻOiai ʻo ka hana ʻana ma nā wahi kikoʻī, ua māhele ʻia nā lole ʻauʻau Wacoal ma ka honua holoʻokoʻa. Loaʻa nā huahana o ka hui ma luna o 5000 mau mea kūʻai aku ma mua o 30 mau ʻāina [2]. Pono kēia ʻoihana hoʻolaha ākea i ka hana pono a me nā hana logistic e hoʻokō i ka noi honua.
Hoʻohou i ka hana ʻana i nā lole ʻauʻau
Hoʻokomo mau ʻo Wacoal i ka noiʻi a me ka hoʻomohala ʻana e hoʻomaikaʻi i kāna kaʻina hana. Hōʻike ʻia ka manaʻo paʻa o ka hui i ka hana hou i loko o kāna mau lole ʻauʻau, e hoʻokomo pinepine i nā mea holomua a me nā ʻenehana hana e hoʻomaikaʻi ai i ke kūpono, hōʻoluʻolu, a me ka lōʻihi.
Hoʻonaʻauao mea kūʻai
ʻO kahi hiʻohiʻona hoihoi o ke ʻano o Wacoal i ka hana ʻana a me ke kūʻai ʻana i nā lole ʻauʻau, ʻo ia ka manaʻo nui i ka hoʻonaʻauao mea kūʻai. I ka hoʻomaka ʻana o ka brand ma ʻAmelika i ka makahiki 1985, ua hui pū ʻo ia me nā hoa kūʻai kūʻai hale kūʻai e aʻo i nā mea kūʻai aku e pili ana i ke kūpono a me ka maikaʻi o nā huahana Wacoal[1]. Ua hoʻololi paha kēia hoʻolālā i ke kaʻina hana, e hōʻoia ana i nā huahana e hoʻokō i nā kūlana kiʻekiʻe i haʻi ʻia i nā mea kūʻai.
Hōʻikeʻike ʻike
No ka hōʻike maikaʻi ʻana i nā hāʻawi ʻauʻau ʻauʻau a Wacoal a me nā hopena o ka hana ʻana, e nānā kākou i kekahi ʻike ʻike:
1. Wacoal 2017 Florence Swimwear Fashion Show:
Hōʻike kēia wikiō i ka hōʻiliʻili lole ʻauʻau Wacoal 2017, e hōʻike ana i ke ʻano a me ka maikaʻi o kā lākou huahana i hana ʻia [3].
2. ʻO Wacoal Beachwear ma Maredamare 2016 Florence:
Hōʻike wikiō ʻē aʻe e hōʻike ana i ka hōʻiliʻili lole kahakai o Wacoal, e hōʻike hou ana i nā hopena o kā lākou hana hana[4].
3. Nā lole ʻauʻau Wacoal Paraiso 2024 Miami Fashion Show:
Hōʻike kēia wikiō hōʻikeʻike hou i nā hoʻolālā lole ʻauʻau hou o Wacoal no 2024, e hōʻike ana i ka hana hou i kā lākou hana a me ka hoʻolālā.
Ka hopena
ʻO ka hana lole ʻauʻau Wacoal he hana honua me nā hale hana mua ma Vietnam, Thailand, a me Kina. ʻO ke kūpaʻa o ka hui i ka maikaʻi, hana lima lima, a me ka noiʻi ʻepekema i nā kino wahine e hoʻokaʻawale iā ia i ka ʻoihana ʻauʻau. Ma ka hoʻohui ʻana i ka hana kuʻuna me ka ʻenehana hou a me ke kaulahao lako honua, hoʻomau ʻo Wacoal i ka hana ʻana i nā lole ʻauʻau kiʻekiʻe e kūpono ana i nā pono o nā mea kūʻai like ʻole ma ka honua.
Ke ulu nei ka ʻoihana hana, e hoʻomau ka hoʻololi ʻana o nā kaʻina hana o Wacoal, me ka hoʻonui ʻana i ka manaʻo i ka hoʻomau a me ka hana ʻenehana. ʻO ke kumu paʻa o ka hui i ka noiʻi a me ka hoʻomohala ʻana, i hui pū ʻia me kāna mau hana hana honua, hoʻonoho maikaʻi iā ia e hālāwai me nā pilikia a me nā manawa e hiki mai ana i ka mākeke lole ʻauʻau.
Nīnau pinepine
1. Nīnau: Aia i hea ka hapa nui o nā lole ʻauʻau Wacoal i hana ʻia?
A: ʻO ka hapa nui o nā lole ʻauʻau Wacoal i hana ʻia ma Vietnam, ma ka hale ʻo Wacoal Vietnam i hoʻokumu ʻia ma 1997. Eia naʻe, hana ʻia ka hana ma nā wahi ʻē aʻe e like me Thailand a me Kina.
2. Nīnau: Ke hoʻohana nei ʻo Wacoal i nā hana hana hoʻomau no kāna mau lole ʻauʻau?
A: ʻAe, ua hoʻokō ʻo Wacoal i nā hana hoʻomau i kāna hana hana. Ke hana nei ka hui e hōʻemi i kona kapuaʻi kalapona ma o ka hoʻonui ʻana i kāna kaulahao lako a me ka hoʻohana ʻana i nā hana hoʻomaikaʻi kūloko a me ka honua.
3. Q: Pehea e hōʻoia ai ʻo Wacoal i ka maikaʻi o kāna mau lole ʻauʻau i hana ʻia?
A: Mālama ʻo Wacoal i ka maikaʻi ma o ka hui pū ʻana o ka hana lima lima, ka noiʻi ʻepekema ma kāna Human Science Research Center, a me nā kaʻina hoʻokele maikaʻi paʻa i ka hana ʻana.
4. Nīnau: Ua hana ʻia nā lole ʻauʻau Wacoal āpau ma nā wahi like?
A: ʻOiai ʻo Wacoal nā ʻāpana like ʻole (me Freya, Fantasie, a me Elomi) i loaʻa i nā koi kikoʻī kikoʻī, pili lākou i nā kaʻina hana nui a me nā kūlana maikaʻi i hoʻonohonoho ʻia e Wacoal.
5. Nīnau: Pehea ka hopena o ka ʻimi waiwai honua a Wacoal i kāna hana lole ʻauʻau?
A: Wacoal kumu waiwai mai nā ʻāina he 30 a puni ka honua, e ʻae ana i ka hui e komo i nā mea kiʻekiʻe a me nā mea kūikawā e pono ai no ka hana ʻauʻau. Hāʻawi kēia hoʻolālā hoʻokele honua i ka maikaʻi holoʻokoʻa a me ka ʻokoʻa o kā lākou hāʻawi ʻauʻau.
Kuhikuhi:
[1] https://en.wikipedia.org/wiki/Wacoal
[2] https://www.freyalingerie.com/row/en/about-us-wacoal-europe/
[3] https://www.youtube.com/watch?v=_htnkMoATjI
[4] https://www.youtube.com/watch?v=ytyROE5DoE0
[5] https://www.wacoal-europe.com
[6] https://www.wacoal-america.com/faq
[7] https://www.wacoallingerie.com/uk/en/faq/
[8] https://www.youtube.com/watch?v=ynwRkriohh8
